It is a simple straightforward build as you would expect for a set of this size, and it's nice to see a fire motorcycle instead of the ever-present police one. There are four stickers in this set, three on the motorcycle and one on the recycling bin. There are no new pieces in this set, just the motorcycle fairing in red is a first. The recycling bin has some useful green parts and one of those nice big flame pieces. The minifigure has no new printing on the torso, legs or head so nothing special there. According to Bricklink the head is also used for sets 5887 'Dino Defense HQ' from 2012 and 4203 'Excavator Transporter' also from 2012.
Overall impressions are good. A nice little set, although a bit too expensive for my taste, with some nice pieces and a good addition to the huge and ever-growing Lego fire fighter population. They must have some seriously over-active arsonists in Legoland!